SEO basics every new website needs on day one

Good SEO starts before launch. These basics are cheap to do at the start and expensive to retrofit.

Match pages to search intent

Give each important service its own page that answers what people actually search for. One vague page cannot rank for everything.

Get the structure right

Use one clear heading at the top of each page, logical subheadings, descriptive page titles and meta descriptions, and clean URLs. Link related pages together so both people and search engines can follow the path.

Make it fast and mobile-friendly

Most visits happen on phones. Compress images, avoid heavy scripts and check that text and buttons are comfortable to use on a small screen.

Measure from the beginning

Set up analytics and search console at launch so you can see what works. Decisions made from real data beat guesses every time.